Reebok X Barbie

As Creative Director, I led the Barbie x Reebok campaign celebrating Barbie’s 65th Anniversary, inspired by the Dream Gap Project’s mission to empower young girls. Through vibrant visuals, the campaign highlights career opportunities for girls within the footwear industry, addressing barriers faced by Black and Brown girls. This empowering message is complemented by a bold collection fusing Barbie’s signature style with Reebok’s iconic designs.

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