"FIND YOUR VOICE" NBC AD

Mattel partnered with Season 24 of NBC’s The Voice to showcase that, with Barbie, you can be anything. In each of The Voice’s three Playoff episodes, "Brooklyn" Barbie appeared in custom content, with four "coach Barbies," including Malibu Barbie and Ken, sharing feedback and praise. The spot transitioned from Barbie world to the real world using VFX, revealing a young girl playing with Barbie on a homemade Voice-inspired stage.

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